For more
information, contact:
Michael
Adkisson
Director of
Public Relations
UniFocus, LP
Tel:
(972)512-5187
madkisson@unifocus.com
For
Immediate Release
Bridgeport Conference
Center Partners with UniFocus
to Grow Meetings Business
MEETINGScope™ Survey Analytics Help
Enhance Service Experience
DALLAS—MARCH
25, 2009—UniFocus, a global pioneer in the hospitality industry for
performance, workforce management and closed-loop feedback solutions, announced
that Bridgeport Conference Center has selected the firm’s MEETINGScope system
to help enhance the meeting planner experience—and grow this vital revenue base
by creating “top of mind” awareness of their facility as an event destination
of choice.
The Bridgeport Conference
Center at Charles Pointe, in Bridgeport, West
Virginia is a new facility where innovative meeting
solutions, modern accommodations and overall guest satisfaction are top
priorities. The center’s expert staff, along with its fiber optic and
electronic media presentation technology, provides a seamless service
experience.
MEETINGScope
is the most advanced web-based system available for gathering critical feedback
in real-time throughout the entire event process—and ensuring the highest
possible meeting planner satisfaction scores.
“Our
state-of-the-art facility utilizes integrated technologies to deliver impactful
and successful event experiences for any size,” said Scott Duarte, General
Manager for the Bridgeport
Conference Center.
“UniFocus’ MEETINGScope is the perfect fit for our organization and the most
powerful feedback system on the market for creating meaningful knowledge about
meeting planner hot buttons. We want to make certain that we remain a top venue
choice for conferences and conventions from across the region and beyond.”
UniFocus’
MEETINGScope system streamlines communications, analyzes every aspect of key
service delivery factors, and provides historical data capture for trending and
strategic planning—all of which combine to enhance relationships with meeting
planners. Survey results can also be related to guest and employee feedback
then analytically compared with mystery evaluations to produce actionable intelligence.
“We’re very
pleased to announce our partnership with the Bridgeport Conference
Center to help ensure
successful outcomes for every meeting and event,” said Mark Heymann, President
and CEO of UniFocus. “There is no system comparable to MEETINGScope that can
draw from a database of more than 100,000 meeting-planner profiles to match the
right staff with the right meetings. Coupled with rich-media online sales
tools, you can also gain more traction in booking events business as a vital
source of revenue.”
The real-time
nature of UniFocus’ feedback technology provides an important competitive differentiator
by enabling quicker response to service issues and shorter recovery time. Conference Center staff can identify critical
issues that occur at any point in the event timeline—from contracting, through
planning, meeting execution and conclusion. The on-going feedback ensures a
consistently positive experience at every touch point.
Among the
benefits MEETINGScope ofers are:
·
Web-based
survey technology and e-mail correspondence—essential to reaching meeting
planners—that delivers higher response rates and maintains statistical
reliability.
·
Immediate
“Hot Button” reports showing important service concerns, even in
first-time-business situations.
·
A
database of more than 100,000 meeting-planner profiles.
·
Benchmarking,
team performance and results reporting across each department that are
delivered in an online system in real-time.
·
An
integrated Action Plan Tracking System that ties directly to Meeting Planner
Response System to ensure that proper service recovery occurs.
·
MEETINGScope
training and support provided by a UniFocus team that has decades of
hospitality and meeting sales experience.
For more
information on MEETINGScope and other UniFocus management and financial
solutions, visit the company’s Web site, www.unifocus.com.
The Bridgeport Conference Center
The Bridgeport Conference
Center at Charles Pointe, in Bridgeport, West
Virginia is a new facility where innovative meeting solutions,
modern accommodations and overall guest satisfaction are top priorities. Bridgeport Conference Center
was designed with technologies integrated into the very fiber of the facility (literally).
Thanks to our state-of-the-art fiber optic network, we are wired for electronic
media presentations and wireless for fast and easy high-speed Internet access
throughout. The Center features a full line of audio/visual equipment and
expert service technicians at your disposal. For business meetings, retreats,
conferences, workshops, wedding receptions, and easy access to onsite lodging, Bridgeport Conference Center
can make your event unforgettable. Bridgeport
Conference Center
is operated by Charles Pointe Hospitality. For more information, visit
www.bridgeportconference.com or call 304-808-3000.
About
UniFocus
Based in Dallas, UniFocus serves hospitality, casino and resort
operations in the U.S.
and overseas. UniFocus offers full-service operational analysis, management and
staff training, financial and labor management applications, as well as staff,
meeting planner and guest satisfaction measurement programs, along with a
unique mystery evaluation system that can link service standard attainment to guest
and employee perceptions. The resulting database allows UniFocus to uniquely
correlate and benchmark each client’s performance to their particular competitive
markets. Enhanced reporting capabilities allow hospitality executives to have a
“total picture” overview of their operations, set strategic actions and gain
asset value.
UniFocus is a
Preferred Partner of The Leading Hotels of the World®, a member of the American
Resort Development Association (ARDA), a member of the Association of Collegiate
Conference and Events Directors-International (ACCED-I), a Microsoft® Certified
Partner, an affinity partner of the International Association of Conference
Centers, a business partner of the International Association of Convention
& Visitors Bureaus, and an allied member of the American Hotel &Lodging
Association. For more information, visit www.unifocus.com or call 972-512-5100.
