The Bridgeport News
Thursday, June 7, 2007
The Bridgeport News, Thursday, June 7, 2007 Bridgeport’s Microtel Inn & Suites at Charles Pointe is 15th in the nation and first in West Virginia, according to the company’s 2006 report of product quality and service.
The report compares evaluations performed twice annually on all 255 Microtels nationwide. The report is developed from information provided by “mystery shoppers,” who provide an overall assessment of the hotel’s accommodations and service from the perspective of a guest.
Observations and experiences are assessed from the moment the reservation is made, through the pre-arrival and check-in phases, during the entire period of the stay at the hotel, and even includes the checkout experience.
According to Microtel, the replacement of a “traditional quality assurance checklist” with a user-friendly, guest-oriented questionnaire, which allows a “mystery shopper” to anonymously evaluate the execution of service, standards, amenities, staff interactions and product presentation levels from a guest perspective, is progressive and revealing.
In addition to answering standard questions, the shopper also provides comments that support and highlight the highs and lows of individual experiences. The Microtel Inn & Suites at Charles Pointe received an overall score of 96.06 percent, and received a score of 100 percent in the areas of housekeeping and safety and security.